Projects

Offering services to the film, advertising or TV industry.

MAR de Culturas I Screen Tourism

Exploiting existing and new visual narratives to build, develop and brand three destinations: Málaga, Antequera and Ronda.

  • Date: 2013
  • Product: Promotion
  • Genre: Screen Tourism
  • Client: Málaga - Costa del Sol Tourism Board
  • Agency: euromedia consulting
  • Director: Juan Carlos Rojas I Málaga - Costa del Sol Tourism Board
  • Producer/s: Paulino Cuevas
  • Other info: Special thanks to Piluca Querol, director of ANDALUCIA FILM COMMISSION and Carlos Rosado,president of SPAIN FILM COMMISSION

MAR de Culturas I Screen Tourism

Exploiting existing and new visual narratives to build, develop and brand three destinations: Málaga, Antequera and Ronda.

One of the aims of these action it will be to organized a fun trip oriented to leading production companies from Europe to visit those cities. We will use the brand and the product “MAR de Culturas” for opening up for the first time the doors of very special locations to production companies.

We want to encourage the emergence of the three cities in advertisements.

*MAR de Culturas, the brand, has double meaning. MAR, means Sea but, at the same time, means: M, Málaga; A, Antequera and R, Ronda.